Builders have always realized the value of decorated model homes complete with custom colors, window treatments, and area rugs. Now, many builders are utilizing staging because they appreciate the value of staging and understand how it differs from decorating. 

Decorating expresses a homeowner’s style and personality; staging showcases the home’s style and personality.  Decorating showcases the homeowner’s belongings; staging showcases the best attributes of the home. 

There is a growing demand for staging of new construction, spec homes and investment properties. Not only is staging practical, it is cost-effective. The investment of minimal furnishings enables builders to reduce their decorating budget. In addition to staging, we with builders in selecting design elements for new construction including cabinetry, flooring, hardwoods, paint selections and lighting.